1. Maintain fighting spirit: Exhibitors must pay attention to their image in the exhibition, stand to welcome guests, be in high spirits, and have a good spirit appearance that not only reflects the vitality and vigorous atmosphere of the company, but also shows customers their good quality and enhances their confidence in cooperating with us.

2. Be bold and careful: In the face of customers who patronize the booth, do not be timid, take the initiative to say hello, and welcome customers to come in and visit.

However, there will be many peers participating in professional exhibitions, so we need to communicate with each other and try our best to understand industry information from each other's words. Only by knowing oneself and knowing one's opponent can one be invincible. Therefore, participating in the exhibition is also a key moment for all-round understanding and understanding of peers.

3. Customer reception: understand customer needs and what products are interested in the company. Because there are many visitors during the exhibition, they will not communicate for a long time. Therefore, make targeted recommendations and tell the company's preferential policies to attract the attention and attention of the other party. If the visitor is not the main person in charge, please recommend and ask for the contact information of the person in charge or his leader for follow-up contact.

4. Resource collection: The information channel of the salesperson is very important, so in the rare opportunity to participate in the exhibition, establish a channel for follow-up industry information sources. Leave product promotional materials with the media or customers and ask for samples. It has the effect of complementary sharing of resources.

At the end of the exhibition, it can only be said that the work is only half done, and what really works is the timely follow-up after the exhibition. What we need to do at this time is:

1. Customer classification: According to the process and results of negotiation with customers at the exhibition, customers are divided into formal customers, potential customers, and invalid customers.

Formal customers here refer to old customers and on-site contracted customers.

Potential customers refer to customers who have a clear intention to order our products and only need to follow up further and determine some details to place an order.

Invalid customers refer to customers who only leave business cards at the exhibition and have not communicated, and the other party is only a customer who collects some information.

Sort out the customer records during the exhibition, correspond with customers, and then make further communication.

2. Contact customers: After the exhibition, all potential customers will be visited by phone as soon as possible, and the return visit will reflect the communication content of the exhibition, grasp the questions and problems that customers are concerned about, and answer them one by one.

Don't rush to cause customer disgust. It is necessary to focus on contacting key customers, first contact key customers, and distinguish the priorities.

3. Timely follow-up: If the customer is satisfied with our products and prices, we will guide the customer to carry out initial cooperation according to the company's sales procedures.

If the customer does not respond after we call them, we will ask for the results again or by phone again a week later.

So that we can determine the possibility of subsequent cooperation with this customer.

The company participates in professional industry exhibitions, which can not only show its own product strength in the same industry, but also serve more closely

Customers, and can also see their own shortcomings from the same exhibitors, and constantly improve themselves.

Maybe from a certain exhibition, you can't see immediate results, and you have received a lot of orders. However, it can serve the purpose of exposure in the industry and dealer information exchange.

The 8th China (Zibo) Chemical Technology and Equipment Exhibition in 2024 has come to a successful conclusion, but we have never stopped, never forgot our original intention, forged ahead, and look forward to seeing you next time!